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ConvertKit Review – Is It Good or Bad For 2023

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ConvertKit Review – Is It Good or Bad For 2023

ConvertKit Review

ConvertKit is an email marketing tool designed for professional bloggers and online creators. It offers a wide range of features to help you grow and monetize your audience, including automation, landing pages, and forms. In this review, we will take a closer look at ConvertKit’s features, pricing, and ease of use to help you decide if it’s the right email marketing tool for your business. In this article, I am going to give an honest review of ConvertKit. Analysis if it is worth the money. Why should we choose this? What are the pros and cons? How to get started? Are there any offers? almost everything about convertkit. So let’s start this ConvertKit Review.

What is Convertkit

Before starting this ConvertKit review, at first, we should know what ConvertKit is. ConvertKit is an email marketing platform specifically designed for professional bloggers, authors, and online course creators. It offers a range of features to help users automate and personalize their email marketing campaigns, such as:

  • Email automation: ConvertKit allows users to set up automated email sequences based on subscriber actions or behaviors.
  • Segmentation: ConvertKit allows users to segment their email list based on specific criteria such as subscriber tags, custom fields, and behavior.
  • Forms and landing pages: ConvertKit allows users to create customizable forms and landing pages to capture email subscribers.
  • Advanced tagging and trigger-based automation: ConvertKit allows users to tag subscribers based on their actions and behaviors, and then use those tags to trigger automated email sequences.
  • Subscriber management: ConvertKit allows users to easily manage and organize their email list, including the ability to merge or split subscribers and view detailed subscriber information.
  • Reporting and analytics: ConvertKit provides detailed reporting and analytics on the performance of users’ email campaigns, including open rates, click-through rates, and conversion rates.
  • ConvertKit also provides integrations with other platforms such as WordPress, Shopify, and Leadpages, which allow users to easily connect their website or e-commerce store with ConvertKit and automate their email marketing campaigns.

ConvertKit is a popular choice among bloggers and online course creators who need a powerful email marketing platform that can help them automate and personalize their email campaigns, and grow their businesses.

Pricing of Convertkit

ConvertKit offers a range of pricing plans for its email marketing platform, including a free plan as well as paid plans with additional features and capabilities.

The free plan includes:

  • Ability to send email broadcasts to up to 1000 subscribers
  • Basic subscriber management and tagging
  • Email forms and landing pages
  • Basic reporting and analytics

Paid plans include:

  • Pro Plan: This plan is intended for those who are just starting out and want to send email campaigns to a growing list. The Pro Plan costs $29 per month and allows you to send email campaigns to up to 5,000 subscribers.
  • Creator Plan: This plan is intended for professional bloggers and online course creators who need more advanced features such as automation and segmentation. The Creator Plan costs $49 per month and allows you to send email campaigns to up to 10,000 subscribers.
  • Custom Plan: This plan is intended for businesses with more than 10,000 subscribers or those who need additional features such as high-volume sending or custom integrations. The Custom Plan is priced on a case-by-case basis.

All ConvertKit plans include access to the ConvertKit API, which allows users to connect their website or e-commerce store with ConvertKit and automate their email marketing campaigns. Additionally, ConvertKit offers a 30-day free trial for the Pro and Creator plans, which allows users to test the platform before committing to a paid plan.

It’s important to note that the prices and features are subject to change and might vary depending on the location and time. I recommend you check the ConvertKit official website for the most up-to-date information about the pricing plans.

Get started with convertkit

As we know, ConvertKit is an email marketing service that allows users to create and send email campaigns, manage subscribers, and automate email sequences. To get started with ConvertKit, you will need to sign up for an account on their website. Here are the steps to follow:

  1. Go to convertkit.com and click on the “Get Started” button.
  2. Select the plan that best fits your needs and sign up for an account.
  3. After creating your account, you will be taken to the ConvertKit dashboard. Here, you can create forms and landing pages to help you grow your email list.
  4. To create a form, click on the “Forms” tab and then click the “New Form” button. From here, you can customize the form to your liking and then copy the form code to embed it on your website.
  5. To create a landing page, click on the “Landing Pages” tab and then click the “New Landing Page” button. From here, you can customize the page to your liking and then copy the page link to share it on your website.
  6. Once you have your forms and landing pages set up, you can start growing your email list by promoting them on your website and social media.
  7. To create an email campaign, click on the “Broadcasts” tab and then click the “New Broadcast” button. From here, you can create and send a single email to your subscribers.
  8. To create an automated email sequence, click on the “Sequences” tab and then click the “New Sequence” button. From here, you can create a series of automated emails that will be sent to your subscribers based on specific triggers and actions.
  9. To manage your subscribers, click on the “Subscribers” tab and you can view and manage all your subscribers, segment them into different lists, and more.
  10. With these steps, you are ready to start with ConvertKit.

Please note that ConvertKit is a paid service, and the cost will depend on the plan that you choose and the number of subscribers you have.

Broadcast Emails

To broadcast an email with ConvertKit, you’ll need to create a new broadcast and customize it to your liking. Here are the steps to follow:

  1. Log in to your ConvertKit account and go to the “Broadcasts” tab.
  2. Click on the “New Broadcast” button.
  3. Choose the list of subscribers you want to send the email to. You can select all subscribers or specific segments.
  4. Enter the subject line and sender name for your email.
  5. Compose your email in the editor. You can add text, images, videos, and links to your email.
  6. Use the preview options to see how your email will look on different devices.
  7. Schedule the email for a specific date and time or send it immediately.
  8. Once you are ready, click “Send” to send the email to your subscribers.

You can also Track and monitor the performance of your email campaign by viewing the open, click and conversion rates, and see which links have been clicked on the most.

Please note that ConvertKit will also allow you to use Email Templates, you can use them as a starting point and customize them to your liking.

Also, you can test your email campaign by sending a test email to yourself before sending it to your subscribers.

Free 14 days trial for Convertkit Pro

ConvertKit offers a 14-day free trial for their Pro plan, which provides access to advanced features such as automation and visual automation, landing pages, and affiliate management. Here are the steps to sign up for the free trial:

  1. Go to convertkit.com and click on the “Get Started” button.
  2. Select the Pro plan.
  3. Enter your email address and create a password to create an account.
  4. Once you have created an account, you will be taken to the ConvertKit dashboard where you can start using all the features of the Pro plan.
  5. You will have 14 days to test out all the features of the Pro plan and decide if you want to continue using ConvertKit.
  6. If you decide to continue using ConvertKit after the 14-day free trial, you will be prompted to enter your billing information and choose a paid plan.
  7. If you decide not to continue using ConvertKit, you can cancel your account before the 14-day trial period is over and you will not be charged.

Please note that during the trial period, you will have access to full features that the Pro plan offers and you can add as many subscribers as you want.

Also, you can cancel your trial at any time, no credit card is required and no strings are attached.

Email Automation / Email Sequences

ConvertKit allows you to create automated email sequences, also known as a “drip campaign”, that can be triggered by specific actions or events. Here are the details on how to set up an email automation or sequence using ConvertKit:

  1. Log in to your ConvertKit account and go to the “Sequences” tab.
  2. Click on the “New Sequence” button.
  3. Give your sequence a name and select the list of subscribers you want to send the sequence to.
  4. Create a new email by clicking on the “+” button. You can add text, images, videos, and links to your email.
  5. Select the trigger for the email to be sent. Triggers include actions such as subscribing to a form, purchasing a product, or completing a specific tag.
  6. Schedule the email to be sent immediately or at a specific time after the trigger.
  7. Repeat steps 4-6 for each email in the sequence.
  8. Once you have set up all the emails in the sequence, you can activate it by clicking on the “Activate” button.
  9. You can monitor the performance of your sequence by viewing the open, click and conversion rates, and see which links have been clicked on the most.

In addition to this, ConvertKit also has a feature called Visual Automation, which allows you to create automation sequences using a visual drag-and-drop interface, making it easier to create and manage your automation.

You can also set up a sequence to be sent to a subscriber-only once, or you can make a sequence recurring, which means the subscriber will receive it repeatedly.

You can also use the tagging system to segment your subscribers and send targeted sequences to specific groups.

Please note that you can also test your sequence by sending a test email to yourself before sending it to your subscribers.

Automation rules

Automation rules in ConvertKit are a set of conditions and actions that determine when and how certain emails will be sent to your subscribers. Automation rules allow you to automate repetitive tasks such as sending welcome emails, follow-up emails, and drip campaigns. This can save you a significant amount of time and effort. It will allow you to segment your audience and send targeted and personalized emails based on specific subscriber actions or behaviors. Which means It will improve personalization. It will increase engagement By sending targeted and personalized emails.

With the ability to track and monitor the performance of your automation rules, you can gain valuable insights into your subscribers’ behavior and use that information to make data-driven decisions about your email marketing strategy.

As I already told you, Automation rules in ConvertKit are a set of conditions and actions that determine when and how certain emails will be sent to your subscribers. Triggers are the conditions that start automation. Examples of triggers are:

  • Subscribing to a form
  • Tag added/removed
  • Purchasing a product

Actions are the emails that will be sent to the subscriber once the trigger is met. Examples of actions are:

  • Sending a welcome email
  • Sending a series of follow-up emails
  • Sending an email with a discount code

With Automation Rules you can create a wide range of workflows, such as:

  • Welcome series for new subscribers
  • Follow-up sequence for abandoned carts
  • Nurturing series for leads
  • Onboarding series for new customers
  • Re-engagement campaigns

Automation rules in ConvertKit allow you to automate your email marketing efforts, saving you time and effort while providing a more personalized experience for your subscribers.

Convertkit Integrations

ConvertKit offers several integrations that allow users to connect their ConvertKit account with other tools and platforms they may be using. Some of the integrations offered by ConvertKit include:

  • WordPress: ConvertKit has a plugin that allows users to easily add forms and landing pages to their WordPress site and automatically add new subscribers to their ConvertKit account.
  • Shopify: ConvertKit has an integration that allows users to automatically add new customers to their ConvertKit account when they make a purchase on their Shopify store.
  • Leadpages: ConvertKit has an integration that allows users to connect their Leadpages account with their ConvertKit account so that new leads can be automatically added to their ConvertKit account.
  • Zapier: ConvertKit has a Zapier integration that allows users to connect ConvertKit with over 2000 apps.
  • WooCommerce: ConvertKit offers integration for WooCommerce, an eCommerce platform for WordPress
  • Teachable: ConvertKit offers integration for Teachable, an online course platform
  • ActiveCampaign: ConvertKit offers integration for ActiveCampaign, another email marketing service
  • Many more…

Note that these are just a few examples of the integrations offered by ConvertKit, they may have added more integrations or changed in your date when you are reading this convertkit review.

Email templates

ConvertKit offers a variety of customizable email templates to help you create professional-looking newsletters and automated emails. These templates are designed to be mobile-responsive, so they look great on any device. They also include a built-in drag-and-drop editor, which makes it easy to customize the templates to match your brand’s design and aesthetic. Additionally, ConvertKit provides a visual automation builder to create automated sequences, which are a series of emails that are sent to subscribers based on specific actions or triggers. The template options help you to create engaging and personalized email campaigns, which will help you to grow your audience and monetize your business.

Convertkit Pros and Cons

Though it’s better than any other email marketing software, still it has pros and cons. In my experience, I have found these pros and cons of ConvertKit.

Pros:

  1. Strong automation capabilities: ConvertKit offers a visual automation builder that makes it easy to create automated sequences based on specific actions or triggers. This helps to save time and ensure that the right message is being sent to the right person at the right time.
  2. Customizable landing pages and forms: ConvertKit offers a variety of customizable templates for creating landing pages and forms, which can be used to grow your email list and promote your products or services.
  3. Customizable email templates: ConvertKit provides a variety of customizable email templates, which are designed to be mobile-responsive and include a built-in drag-and-drop editor.
  4. Segmentation and tagging of subscribers: ConvertKit’s automation features allow for segmentation and tagging of subscribers, which helps to ensure that the right message is being sent to the right person at the right time.
  5. Ease of use: ConvertKit is easy to use and offers a variety of customizable templates for landing pages, forms, and emails.

Cons:

  1. Limited features compared to other email marketing tools: ConvertKit may not be as feature-rich as some other email marketing tools on the market.
  2. High cost for larger lists: As your number of subscribers increases, the pricing plan increases as well, which can become expensive for those with large email lists.
  3. Limited integration options: ConvertKit’s integrations are limited compared to other email marketing tools.
  4. Not suitable for all businesses: ConvertKit is designed specifically for professional bloggers and online creators, it may not be a good fit for other types of businesses.
  5. Limited analytics: ConvertKit doesn’t offer as many detailed analytics as other email marketing tools.

Overall ConvertKit Review and My opinion

ConvertKit is a powerful email marketing tool designed for professional bloggers and online creators. It offers a wide range of features to help users grow and monetize their audience, including automation, landing pages, and forms.

One of the key strengths of ConvertKit is its automation capabilities. It provides a visual automation builder that makes it easy to create automated sequences, which are a series of emails that are sent to subscribers based on specific actions or triggers. This can help you save time by automating repetitive tasks, such as sending welcome emails or follow-up messages. Additionally, ConvertKit’s automation features allow for the segmentation and tagging of subscribers, which helps to ensure that the right message is being sent to the right person at the right time.

Another strength of ConvertKit is its landing pages and forms. The tool offers a variety of customizable templates for creating landing pages and forms, which can be used to grow your email list and promote your products or services. The forms are easy to customize and include integrations with popular webinars and payment platforms.

ConvertKit also provides a variety of customizable email templates, which are designed to be mobile-responsive and include a built-in drag-and-drop editor. This makes it easy to create professional-looking newsletters and automated emails that match your brand’s design and aesthetic.

In terms of pricing, ConvertKit offers a 14-day free trial, and then its subscription-based pricing, with plans starting at $29 per month for up to 1,000 subscribers. The pricing increases as you add more subscribers.

One potential downside of ConvertKit is that it may not be as feature-rich as some other email marketing tools on the market. However, it is designed specifically for professional bloggers and online creators, so it may be a great option for those in that market.

Overall, ConvertKit is a solid email marketing tool with a strong focus on automation and audience growth. It is easy to use and offers a variety of customizable templates for landing pages, forms, and emails. If you are a professional blogger or online creator, ConvertKit may be a great option for your email marketing needs.

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